One discovery of this project was finding an industry that suffered seriously during the depression. While looking for Sutton business ads in newspapers from the mid-1930s, we often found fewer than a handful in either of the town's papers. Businesses appeared to cut their advertising budgets, seriously. There were numerous ads in 1931 and 1939, but 1934, not so much.
Looks like Sutton had an afternoon radio show on KFAB in 1931. I believe KFAB was still in Lincoln at this time.
Did not remember hearing about the Blosser-Wright auto dealership before.
Long time Sutton medical team, along with Dr. Ochsner
Gold's department store left Sutton in 1890, but continued to advertise in rural papers, at least into the '30's.
1931 -
The Sutton Register and The Sutton News were competing newspapers in town during a long stretch in the early days of Sutton.
The Sutton Register was the primary Sutton newspaper early in the 1880s.